Comments on: Being virtually social without all that pesky liability http://minnlawyer.com/minnlawyerblog/2009/10/14/being-virtually-social-without-all-that-pesky-liability/ If it’s legal, you can discuss it here Fri, 10 Sep 2010 09:46:41 +0000 http://wordpress.org/?v=2.6.5 By: Mark Cohen http://minnlawyer.com/minnlawyerblog/2009/10/14/being-virtually-social-without-all-that-pesky-liability/#comment-939 Mark Cohen Fri, 16 Oct 2009 16:36:20 +0000 http://minnlawyerblog.com/?p=3808#comment-939 I was being charitable to the Yellow Pages in this post. I recall shortly after I had my last Yellow Pages delivered I had it out and needed an electrician so I used it to find one. After he did his work, he asked how I happened to find out about his company. When I said, "Yellow Pages," he gave me a blank stare and asked incredulously, "You mean the book? The actual book? Not any sort of online version? Wow! We don't get many of those." I then gave him my credit card, he scanned it with the mobile device on his clipboard and printed me out a receipt. It's a new world -- and I think law firms are already behind the curve in adjusting. I was being charitable to the Yellow Pages in this post.

I recall shortly after I had my last Yellow Pages delivered I had it out and needed an electrician so I used it to find one. After he did his work, he asked how I happened to find out about his company. When I said, “Yellow Pages,” he gave me a blank stare and asked incredulously, “You mean the book? The actual book? Not any sort of online version? Wow! We don’t get many of those.”

I then gave him my credit card, he scanned it with the mobile device on his clipboard and printed me out a receipt. It’s a new world — and I think law firms are already behind the curve in adjusting.

]]> By: Andy Mergendahl http://minnlawyer.com/minnlawyerblog/2009/10/14/being-virtually-social-without-all-that-pesky-liability/#comment-938 Andy Mergendahl Fri, 16 Oct 2009 16:17:23 +0000 http://minnlawyerblog.com/?p=3808#comment-938 I agree, Mark, but your last paragraph doesn't go far enough. The Yellow Pages print edition (and its competitors) are dinosaurs that will go extinct, slowly, but inevitably, as their habitual users continue to age. The generation that will run the country in 15 years does almost all of its information-gathering and communicating online or via mobile device. The real question is how to deal with that fact. I agree, Mark, but your last paragraph doesn’t go far enough. The Yellow Pages print edition (and its competitors) are dinosaurs that will go extinct, slowly, but inevitably, as their habitual users continue to age. The generation that will run the country in 15 years does almost all of its information-gathering and communicating online or via mobile device. The real question is how to deal with that fact.

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