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Dan Erickson, director of business development at Plaudit Design in St. Paul, says the primary goal for a solo attorney’s website is to convey competence and value. “Think of what the goals of the client are, what they need,” he says. (Staff photo: Bill Klotz)
Dan Erickson, director of business development at Plaudit Design in St. Paul, says the primary goal for a solo attorney’s website is to convey competence and value. “Think of what the goals of the client are, what they need,” he says. (Staff photo: Bill Klotz)

Solo Practice: Tips for an effective law firm website

“People start at the wrong place by saying, ‘I like that website,’ and then emulating it.”

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