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For solos, a solid business plan may be key to a sound practice

For a solo attorney who has all she can do to just successfully manage her caseload, developing and following a business plan might seem like an empty exercise. But for virtually any solo or small-firm lawyer, a business plan is a document that can be an invaluable guide to how your practice should and will grow.

4 comments

  1. Most attorneys I work with are great lawyers, but admittedly they realize that attending law school taught them nothing about running a business. I’m certain this article will hit home with many solo practitioners.

  2. R. McKenna said “Marketing is everything and everything is marketing”.
    You can have the best ideas, products & services in the world but if you cannot market / sell them you have no business. Engineers face similar challenges. As a marketing expert I’ve worked with several entrepreneurs and small businesses who have incredible products / services etc. but lack a good marketing plan. You don’t need hundreds of pages, be focused and master the fundamentals.

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